Terms of Engagement
1. Acceptance & Engagement Architecture
By executing a Statement of Work (SOW), submitting an authorized diagnostic request, or accessing our infrastructure, the client ("Client") agrees to be bound by these Terms of Engagement. These terms govern both productized deployment tiers:
- Local Inbound Engine: Turnkey single-practice and specialist acquisition focusing on Google Maps 3-Pack rank, click-to-call ads, sub-second conversion funnels, and automated review acceleration.
- Commercial Scale Engine: Bespoke multi-channel media scaling (Google Ads, Performance Max, Meta Ads), in-house studio creative sprints, AEO/GEO entity citations, server-side attribution, and strict CAC gating.
2. Direct Media Spend & Financial Transparency
To eliminate hidden agency markups and maintain total fiscal clarity:
- All advertising media spend (Google Ads, Meta Ads) is funded directly by the Client using their own corporate credit instruments linked directly into their native ad accounts.
- Arvantis Global charges exclusively for infrastructure engineering, campaign management, conversion architecture, and attribution monitoring. We never take undisclosed rebates, hidden margins, or commissions on gross media budgets.
3. Geographic Territory Exclusivity Policy
To ensure our performance systems never create internal conflicts of interest in competitive local markets:
- In high-ticket clinical healthcare (dermatology, cosmetic dentistry, plastic surgery) and specialized advisory verticals, we partner with only one direct competitor per designated geographic radius (e.g., 8–12 km metropolitan radius lock or emirate-wide lock).
- Territory reservations remain active as long as the Client maintains their retainer in good standing. Should an account be paused or terminated, the territory slot is released back to our public Registry after 30 calendar days.
4. 100% Client Intellectual Property & Asset Ownership
We maintain an anti-vendor-lock-in standard across all engagements:
- The Client retains full, unfettered legal ownership of all ad accounts, custom domain registrations, Google Business Profiles, tracking tags, server-side containers, and creative video/photographic assets deployed during the engagement.
- Upon conclusion or termination of an engagement, full administrative credentials remain with the Client. Arvantis Global retains no proprietary lockouts or administrative liens over client accounts.
5. Performance Standards, Deliverables & Mutual Accountability
While we engineer precision search capture, aggressive negative keyword pruning, and sub-second landing funnels:
- Front-Desk & Clinical Intake: The Client acknowledges that consultation-to-procedure closing rates and patient satisfaction depend entirely on the Client's internal reception staff, medical practitioners, and sales advisors.
- Attribution Verification: We trace and verify every inbound call and consultation inquiry to its exact ad and keyword source. The Client agrees to grant necessary API access to CRM endpoints and call tracking dashboards to maintain closed-loop reporting accuracy.
6. Senior Operator Execution Standard
Arvantis Global guarantees that campaign architecture, bid strategies, negative keyword pruning, and conversion scripts are deployed and managed directly by senior performance operators with multi-crore ad management experience. We explicitly prohibit the practice of pitching with senior leadership and delegating daily execution to junior interns or offshore third parties.
7. Retainers, Invoicing & Offboarding Protocols
- Retainer Invoicing: Standard retainer fees are invoiced monthly in advance on a 30-day billing cycle.
- Cancellation & Notice: Engagements operate on standard 30-day written notice with zero lock-in contracts, enabling agile operational flexibility for both parties.
- Offboarding Handover: Upon notice, our team executes a clean administrative handover, removing our operator access keys while leaving all campaign infrastructure, tracking setups, and landing pages operational.
8. Confidentiality & Non-Disclosure
Both parties agree to hold all proprietary commercial figures, patient CAC benchmarks, revenue leakage diagnostics, and internal clinical conversion metrics in strict confidence, protecting all commercial information under mutual non-disclosure obligations.
9. Governing Law & Dispute Resolution
These Terms shall be governed by and construed in accordance with standard international commercial law and applicable local jurisdiction where the engagement contract is executed, with mutual commitment to resolve any operational disputes through good-faith executive consultation prior to formal arbitration.